Featured win · Catholic T-Shirt Club
$0 → $77K
In 30 days. On one T-shirt.
Done for you. Owned by you.
Built to Book.
The End-to-End Marketing System
We build your whole marketing machine: landing pages, automations, email campaigns and ads, plus help with the creative. Then we hand it all off to you. Every account, page and ad is yours from day one. Book a free 30-minute Discovery Call to see if your business is a fit.
Book my free Discovery Call
Free 30 minutes, one on one You own everything
$0 → $77KCatholic T-Shirt Club, first 30 days
$65 → $35Cost per lead for a marketing agency client
2014Running paid ads since
5.0 ★Rating on Clutch
What gets built
Everything it takes to turn strangers into customers
Most businesses have pieces of a marketing system. A page here, some ads there, nothing connected. We build the whole thing, in the order it needs to work.
The offer
We sharpen what you sell and how you say it, so the right people see it and get it in one look.
The landing page
A fast, mobile-first page written to convert, on your domain, with tracking installed.
The follow-up
Email and DM automations that reach every lead who doesn't buy or book the first time.
The Google profile
We optimize your Google Business Profile: categories, services, photos, description and booking link, so people searching nearby find you and pick you.
The ad creative
Scroll-stopping image and AI video ads, built in multiple angles so we can test what works.
The ad launch
Campaigns built, pixel and conversions verified, and ads switched on.
The scoreboard
A simple read on what's working, what to kill, and what to scale, so you always know your numbers.
You own it all
Your accounts. Your data. Your keys.
A lot of agencies build everything inside their own accounts, so when you leave, your marketing stays with them. We don't. Everything we build is set up in your name and handed to you.
- Your ad accountsMeta ads, pixel and conversion data, all in your Business Manager
- Your landing pageOn your domain, with full admin access
- Your follow-upEvery email, text and DM automation, in your account
- Your creativeEvery ad image, video and script. Reuse them anywhere
- Your leadsEvery contact and customer record stays with you
- Your loginsYou hold the passwords. We work as a guest you can remove anytime
No lock-in. No hostage accounts. If we ever stop working together, everything keeps running in your name.
How it works
Three steps from this page to live ads
- Step 1
Book your Discovery Call
Pick a time that works. It takes about a minute.
- Step 2
We map your system
On the call we look at your offer, your site and any ads you've run. You leave with a clear scope and a clear price.
- Step 3
We build and go live
If it's a fit, my team builds every piece, tests it end to end, turns it on and hands you the keys.
The scoreboard
Real clients. Real numbers.
Digital marketing agency
$65 → $30–40
Cost per lead, with better lead quality.
“Everything was on time.”Darian Beglaw, CEO · Verified on Clutch
Individual results vary and are not guaranteed. See the disclaimer at the bottom of this page.
Is this you?
Built for owners ready to grow
A great fit if you
- Have a product or service people already pay for
- Want the whole system done, not another course
- Are ready to put money behind ads once it's built
- Can make the call on investing in your business
Probably not a fit if you
- Are still figuring out what you sell
- Want overnight results with no ad budget
- Only need one small piece, like a single ad
Who you'll talk to
Hi, I'm Dan Waldrop
Former Nebraska Cornhusker. Since 2014 I've been building and running ads for e-commerce brands and local businesses on Meta, Google and TikTok.
I'm in ad accounts every day. On your call you talk to me, not a sales rep, and I'll tell you straight whether we can help.
Next step
Book your Discovery Call
30 minutes with me. Bring your current offer, your website and any ads you've run. If a partner helps make decisions, invite them.
- We check whether your business is a fit
- We map exactly what your system would include
- You get a clear price and next steps, with no pressure
Pick a time
Choose a slot that works for you. A few short questions come first so the call is useful for both of us.
See open timesQuestions
Before you book
How much does it cost?
Every build is scoped to the business, so the price depends on what you need built. You'll get a clear number on the call, before you commit to anything.
Is the call a sales pitch?
It's a working session. We look at your business and figure out if Built to Book makes sense. If it doesn't, I'll tell you and point you in a better direction.
Is ad spend included?
No. Your ad budget is paid directly to the platforms, like Meta, and stays in your account. We'll talk about the right starting budget on the call.
Do I own everything you build?
Yes, all of it. The ad accounts, pixel, landing page, domain, Google Business Profile, emails, automations, ad creative and lead data are set up in your name. We work inside them as a guest you can remove anytime.
What if I don't have a storefront or serve local customers?
Google only allows a Business Profile for businesses that meet customers in person or serve a local area. If you sell online only, we skip the profile and put that time into your ads and follow-up instead.
What should I bring?
Your current offer, your website and anything you've run for ads. Rough is fine. If a partner helps decide on spending, invite them.